Hey Dealers,

During June, we’re offering price promotions on Hand Pallet Trucks (HPT). We also encourage you to drive filter and lubricant sell-out activities. Pass along May’s discounts to your network, use the provided marketing materials, and engage with your customers.

Here’s an overview of June’s marketing activities:

Hand Pallet Trucks promotion – 10% off in June

As announced in May’s newsletter, a 10% discount applies for the whole month of June. Please see the related article for product details, brochures, and a picture gallery.

Filtration and Lubricants: Seasonal Sell–out Campaign

The sell-in phase ended May 31. Now it’s time for Bobcat dealers to focus on sell-out activities. Prepare campaigns, communicate with customers, and use Workwear and PPE provided by Bobcat to support the effort.

After the sell-in period, dealers should actively promote products to end customers with the help of digital marketing materials and merchandising items.

Products included:

• Filters, Filter and Maintenance Kits
• Lubricants, Fluids, and Grease

Fluids and Lubricants Challenge – Join & Win a Trip to Italy!

As a special thank you to our loyal dealers, those excelling in the challenge announced in March have a chance to win an exclusive trip to Turin, Italy, in early 2026. The competition runs until October 31, 2025. You can track the current leaderboard and view the top 15 contenders in a separate article included in this newsletter. For any questions, feel free to reach out to your Parts Manager for more information.