Parts & Service Sales Representative Training – Kanoo Machinery Leads the Way

Just like in the past, Kanoo Machinery, a Bobcat importer and dealer for the UAE, is among the “early adopters” of our Parts Training Program we´ve introduced this year. Following its launch, Kanoo quickly enrolled its customer-facing employees, and the advantages of this can be summarized in just four key points:

Effortless Registration & Progress Tracking: Streamlined registration and clear progress tracking for a hassle-free learning experience.
Comprehensive Content Integration: Our program blends “soft” and “hard” skills seamlessly, providing a holistic understanding of products, systems, and skills.
Flexible Learning Pace: Enjoy maximum flexibility as each student sets their learning pace for a personalized training experience.
Tailored Levels for Expertise: Two distinct levels cater to diverse knowledge and roles within your team, ensuring targeted and relevant training.

Thanks to this proactive approach, 33 employees have attained the first level, known as Professional, while 12 employees have successfully reached the second level, Expert.

Mohab Yakut, The regional Aftermarket Manager at Bobcat, states:

“In today’s machinery industry, the Aftermarket is a key driver for business growth for both OEM and dealers. The PSSR department has consistently shown significant contributions to aftermarket growth. Kanoo Machinery has made the right investment in the PSSR department, dedicating resources and providing training that has strengthened the aftermarket business in the UAE for Bobcat. With extensive geographical coverage across the UAE, Kanoo ensures good touchpoints with Bobcat end-users, promotes aftermarket products and services and achieves high customer satisfaction. When we initiated the PSSR certification program with Bobcat Institute, Kanoo was one of the first dealers to commit to completing the certifications for their team!”

Rajesh Cyriac, Divisional Parts Manager of Kanoo Machinery, expresses:

“This focused and targeted training initiative has played a pivotal role in enhancing our team’s capabilities, ultimately contributing to our overall success.”
“Participating in this training has proven to be a game-changer for our team. One of the key benefits has been the enhancement of individual skills, empowering team members to excel in their respective roles. Our team has gained valuable insights and knowledge that directly translate into improved job performance.”
“This has not only boosted individual confidence but has also resulted in tangible improvements in our day-to-day operations, from streamlined processes to more effective problem-solving.”